Choosing a timeless piece is always a good and conscious choice. At Pure in Mechelen, manager An Walraevens will help you in your search for the perfect slow fashion look. Belgian fashion is close to her heart and that can be seen in her shop. You will find brands such as the sustainable handbag brand Lies Mertens, but also the purebred Belgian brands: Rue Blanche, Bellerose, Just In Case, Maan etc… Pure, however, wants to focus even more on sustainable fashion and, in addition to the qualitative aspect, now also adds fashion with ecologically responsible materials. From 2020 they will be starting with the Swedish brand Filippa K. For An, it is important that a garment has a long lifespan. That’s why she chooses brands that have incorporated this timeless and qualitative aspect in their collections.
Brands such as Wright, Just In Case, Maan and Magdalena are sewn together in Europe. Rue Blanche and Bellerose are both family businesses and are already taking their first steps in the sustainable world. It is one of An’s passions to support family businesses in their success. In this way, she builds a sustainable relationship that has positive prospects.
For those looking for a go-to-place for minimalist and timeless design, Pure in Mechelen is your new hotspot!