COSH!, short for COnscious SHopping, is a fashion discovery and brand transparency platform that connects consumers with local retailers working toward more transparent sourcing, responsible labour standards, and reduced environmental impact. Founded in Belgium, COSH! operates mainly across Belgium, the Netherlands, and Germany.
The platform allows users to filter alternatives based on personal values, including vegan clothing, circular fashion, GOTS-certified organic materials, natural cosmetics, and locally produced items. Rather than applying a single definition of “sustainability,” COSH! uses a multi-dimensional scoring system that reflects each brand’s individual efforts across 7 measurable dimensions.
“At COSH!, we do not see sustainability as a black-and-white story. Few brands score perfectly on all characteristics – what matters is that every retailer on our platform is assessed against COSH!‘s 7‑category Brand Index and committed to transparent improvement.” – COSH! founding principle