When Tony Tonnaer founded the Kings of Indigo company eight years ago, his objective was clear; to produce clothing in a sustainable way both socially and environmentally, without compromising on quality.
Ever since the brand keeps re-inventing themselves and adapting to the newest fibres such as Tencel (from Eucalyptus) and Refibra (pre consumer upcycled cotton textile waste).
This results in a full collection from raincoats, T-shirts, Shirts, Sweaters and jacket all evolving around the main jeans article the brand is known for.
The brand is utterly transparent on their website on textile factories and manufacturing locations, however you can tell the exact fibre content of the garment you are looking at. We assume it's a mix of blends of 'unsustainable' fibres combined with the most sustainable fibres available.
Kings of Indigo is Fair Wear Foundation member since 2012. The international verification initiative FWF made it its mission to improve the working conditions in the garment supply chain worldwide. With the FWF membership Kings of Indigo committed to follow the “Code of Labour Practice” in all its production facilities.
This code is based on the principals of the International Labour Organisation (ILO) and the Universal Declaration on Human Rights.
Luckily when you go shopping at one of the stores below they will be able to tell you the exact textile fibre content in the garment label.