LEM Brings Its Bold Georgian Style to TRANOÏ Paris
The Georgian label LEM is heading to Paris to present its world at TRANOÏ, the international fashion trade show held during Paris Fashion Week at the historic Palais Brongniart. LEM will be exhibiting together with Vitrine Fashion Agency, which helps international buyers discover Georgian designers.
Founded in 2020 by designer Pridon Niguriani, LEM grew out of his wish to create the clothes he wanted to wear himself but could not find in stores. The name means “lion” in the ancient language of Svaneti, the mountainous Georgian region where the founder comes from. His designs play with bright colours, oversized shapes and a mix of materials, shaped by a lifelong love of rock music, art and literature.
At TRANOÏ, buyers can explore a curated selection of Spring/Summer 2027 collections across ready to wear, accessories and lifestyle, with LEM among the creative voices on show.
Good to know: TRANOÏ is a B2B event reserved for industry professionals such as buyers, retailers and press. Professionals can request a free digital pass on the TRANOÏ website before their visit.
Practical Information
- Where: Palais Brongniart, 16 Place de la Bourse, 75002 Paris
- When: Thursday 1 to Sunday 4 October 2026, 10:00 to 19:00 (last day until 18:00)
- Price: Free for industry professionals with a digital pass
- Registration: Request your free pass at tranoi.com. The show is not open to the general public
