Evermind works closely with a small number of Turkish producers, with whom they maintain long-standing partnerships. They are in direct contact with them and regularly visit the production sites. The brand places great importance on actively involving the team in their vision of increased sustainability. All employees are encouraged to adopt more environmentally friendly practices, both in the workplace and in their daily lives. They promote waste separation, vegan diets, reducing paper consumption and the use of emission-free transportation, such as cycling. Training sessions support the team in further reducing their ecological footprint.
The denim brand uses GRS-certified polyester fabrics, GOTS-certified organic cotton, as well as Lenzing Modal, Thermolight, and Elastane. These fibres are complemented by more resource-efficient components such as YKK NATULON® zippers and more eco-friendly YKK buttons, where the base colour of the materials is used rather than adding a coating. Decorative elements like rivets are consciously avoided to ensure the longevity of the products. evermind is also OCS-certified (Organic Content Standard), which guarantees that products contain 95 – 100% organic materials. All textiles are free from harmful chemicals, and no physical adjustments are made that could compromise the durability of the products.
The brand also focuses on more sustainability in its supply chain: their cartons and hangtags are made from FSC-certified paper and are reusable, recyclable, and compostable. Polybags are completely eliminated from the process. Shipping is carbon-neutral, facilitated by services such as DHL, Go Green, and DPD.
Although Evermind focuses on using more eco-friendly materials, the textiles are primarily made from fibre blends. While these enhance the comfort and fit of denim jeans, they significantly hinder the recycling process.
Evermind is headquartered in Bremen, Germany, and manufactures in Izmir, Turkey. Since the company exclusively works with B2B clients, there are no direct sales to consumers.
Transportation is mainly handled by ship and truck, with air freight rarely used.
Evermind is PETA-certified, meaning the company consistently avoids animal-derived materials and manufactures its products entirely vegan to meet ethical standards.
Evermind embodies the Slow Fashion philosophy by offering timeless women’s and men’s items, with a focus on denim jeans in various colours and fits. Their products are seasonless, prioritising quality and durability over fleeting trends. Every six months, they expand their existing collection with new items that are not only stylish but also more resource-efficient.
Evermind provides detailed information on their products, materials, and certifications on their website. COSH! has also received responses to specific inquiries, highlighting the brand’s transparency and commitment.
Conclusion
The German denim brand Evermind from Bremen impresses with modern, durable, and comfortable denim jeans that are not only stylish but also more resource-efficient. If you’re looking for a more eco-friendly alternative for trousers, evermind’s products are a great choice.