Step Into the BYBROWN World
BYBROWN opens the doors to a temporary rainwear wonderland with the pop-up store “BLOW-UP.” For three weeks, the Amsterdam label invites shoppers to discover its full coat collection in person, with founder and designer Melanie Brown introducing the pieces herself. Expect bold silhouettes and a distinctly non-conformist take on protection from the elements, rainwear designed to make a statement rather than disappear into the background. Whether you’re after a versatile everyday coat or something more directional, this is a rare chance to explore the collection up close and hear the story behind it straight from its creator.
Practical Information
- Where: Berenstraat 24, 1016 GH Amsterdam
- When: 28 September – 18 October
- Opening hours: Daily 11:00 – 18:00, Sunday 12:00 – 17:00, closed on Tuesdays
- Special event: 8 October, 18:00 – 20:00
- Price: Free entry
