Seed

Seed Eyewear is proud to embody a commitment to ethical craftsmanship. Their frames are meticulously handcrafted in Belgium in their own atelier, and all materials are sourced from France and Belgium. They take pride in upholding the highest standards of workplace practices, ensuring that all manufacturers, as part of their ​“Made in Europe” ethos, strictly adhere to EU regulations. 

Seed embraces a conscious ethos by utilizing wood and recycled plastic to minimize environmental impact. Certified natural materials are integral to Seed’s manufacturing process, steering away from petrochemicals and mining. The brand is committed to a chemical-free approach, eliminating toxic substances from their production line. Recycled paper and cardboard are used for their cases and transportation boxes.

Beyond the eyewear, Seed extends its sustainability practices to its shop/​atelier in Belgium, constructed from recycled materials sourced from Rotor Deconstruction. The brand recycles all water used in lens cutting and ensures zero waste in production by sending waste back to the plastic factory for reuse. The use of wood from the forest in Brussels results in eyewear that produces 58 times less CO2 than a low-cost plastic frame imported from China, as measured by a sustainable consulting service called Polygones.

Seed actively contributes to the circular economy by incorporating recycled plastic into their eyewear. They recycle 100% of the water used in the lens cutting process and the return of production waste to the plastic factory for reuse, keeping it out of landfills. All materials used are easily recyclable, and Seed encourages customers to recognize the value in their old, broken, or outdated glasses. They offer these pieces a second life by providing recycling and repair services.

Seed proudly maintains a short and localized supply chain, emphasizing the exclusivity of their eyewear production in Belgium. The wood, sourced from Brussels’ Sonian Forest, and recycled plastic, derived from Brussels’ waste, reflect the brand’s commitment to sourcing materials close to home. Lenses from France add another layer to the European-based supply network.

To further reduce environmental impact, Seed employs bike transportation within the supply chain. This choice not only supports sustainability but also ensures that Seed’s eyewear reaches its destination with minimal transportation emissions.

The brand does not use any animal derived products, theoretically making it Vegan.

Seed Eyewear is synonymous with slow fashion, handcrafting timeless designs that endure beyond trends. With an in-house production approach, each frame is built for longevity, devoid of weak components. Seed’s commitment extends further, offering free repairs and maintenance, ensuring your eyewear stands the test of time.

The brand provided COSH! with detailed information regarding their processes, including links of material sourced, transportation, everything. Their transparency in naming all their sources and providing links reassures us of the ethical and conscious nature of their entire supply chain.