Egyptian Magic

Production locations

• United States (Texas)

Working conditions & living wages

Every jar is hand-crafted in the brand’s own facilities in Texas, USA, where the manufacturing team is involved in each step of the labour-intensive process. 

Egyptian Magic is family-owned and keeps its whole process in-house rather than outsourcing to third-party manufacturers, which gives it direct oversight of how its single product is made.

The brand sources its raw materials in the United States from a single supplier, with whom it keeps close and direct contact. Together with the in-house Texas production, this makes for a short and largely domestic chain. 

Ingredients

• Olea Europaea (Olive) Fruit Oil (Olive Oil): A plant oil rich in fatty acids and antioxidants that deeply moisturises and conditions. Olives are a hardy Mediterranean crop, although intensive cultivation can put pressure on water and soil.
• Cera Alba (Beeswax): A natural wax from honeybees that gives the balm its body and helps skin retain moisture.
• Mel (Honey): A natural humectant that draws moisture to the skin and offers soothing, antibacterial properties.
• Royal Jelly: A bee secretion rich in amino acids and vitamins that nourishes and revitalises the skin.
• Propolis Cera (Propolis Wax): A resin collected by bees that calms and conditions the skin.

The brand states that the formula contains no added water, no synthetic fragrance, no synthetic preservatives, no parabens and no fillers. This short, five-ingredient recipe is a genuine plus, as fewer ingredients generally means fewer processing steps. There are, however, no organic or other agricultural certifications shown for any of the ingredients.

Packaging

The cream is sold in a plastic jar, offered in three sizes. Egyptian Magic does not disclose the packaging materials within the supply chain.

Water usage

The formula contains no added water, no synthetic preservatives and only five naturally derived ingredients. 

The brand does not describe any water-management measures at ingredient level, and none of the ingredients carry an organic certification.

Circular packaging design

A rigid plastic cosmetic jar of this type can, in principle, be rinsed and placed in household plastic recycling where local facilities accept it, but real-world recyclability depends on the specific plastic and on the local collection system.

Circular business model

There is no refill or take-back scheme for used containers. 

Distance & complexity of the supply chain

• Production (formulation and filling): United States (Texas)
• Raw-ingredient origins: United States 
• Egyptian Magic’s HQ is located in the United States. 

The brand works with one raw-material supplier in the US and keeps production in-house in Texas, which keeps the chain short and geographically concentrated. 

Transportation

• Finished stock is stored in Texas and shipped on pallets to Copenhagen, from where it is distributed onwards to retailers. Most stock travels by sea, with occasional airfreight. 
• Egyptian Magic does not run its own e‑commerce channel.

• Beeswax (Cera Alba)
• Honey (Mel)
• Royal Jelly
• Propolis (Propolis Cera)

The product is not vegan. Egyptian Magic states that it does not test on animals and is a PETA member. It is worth noting that PETA membership relates to animal testing rather than to the welfare of the bees the ingredients come from.

Product design

Egyptian Magic makes a single, all-purpose product suitable for all ages and genders. Customers use it as a face moisturiser and highlighter, a lip balm, a hand and body cream, a hair tamer and brow conditioner, and as tattoo aftercare. It is fragrance-free and described as suitable for sensitive, eczema‑, psoriasis- and rosacea-prone skin, which makes it broadly inclusive across skin types and conditions.

Transparency on product

The product page shows the full five-ingredient list (with INCI names), the country of manufacture, clinical patch-test information, and clear usage and allergy guidance. What customers cannot see on the product page is where the ingredients are sourced. The brand confirmed to COSH! that its raw materials come from a single US supplier, but this is not published publicly.

Transparency on processes

The brand shares a clear and engaging story about its history, its single product and its US hand-crafting, and it confirms both production in Texas and its cruelty-free/PETA status. It shared its sourcing and logistics with COSH! directly, but it does not publish an annual social or environmental report, and this supply-chain information is not communicated publicly.