Godfrieds Jeans

PRODUCTION LOCATIONS 

• Belgium

WORKING CONDITIONS & LIVING WAGES 

This man does everything in Belgium: styling, pattern making, cutting, stitching, and shipping are all ethically conducted in the workshop in Wakken.

MATERIALS

• Organic cotton 
• BCI cotton 
• Cotton 

Godfrieds Jeans prioritises the planet in every stitch. The denim for the jeans is made with 100% certified GOTS organic cotton from Japan or 40% BCI-certified cotton and 60% conventional cotton woven in Italy.

Godfried uses only selvedge raw denim, a premium quality denim woven on traditional shuttle looms, characterised by its tightly bound edges that prevent fraying. This raw denim is known for being durable and unwashed, allowing the fabric to naturally conform and fade according to the wearer’s body and movements over time.

Godfried uses natural linen yarn for stitching and eco-friendly corozo buttons made from Phytelephas palm nuts. These natural materials mean that every pair of jeans is potentially biodegradable under the right conditions. 

PACKAGING 

Godfrieds Jeans does not disclose what packaging materials are used. 

WATER USAGE & CHEMICALS 

Godfrieds only sells jeans made from raw denim, which means that their jeans are unwashed and untreated. This helps to minimise their use of water and chemicals. Moreover, they often use organic cotton, which is grown with less water than conventional cotton, and without harmful chemicals. 

CIRCULAR PRODUCT DESIGN

Godfrieds Jeans are made of solely natural, plant-based materials, ensuring that the denim is easily recyclable. 

CIRCULAR BUSINESS MODELS 

The brand focuses on the longevity of the designs, and provides repair services to extend the life of your Godfrieds jeans whenever necessary. 

DISTANCE & COMPLEXITY OF THE SUPPLY CHAIN 

Production locations: 

• Belgium 

Every pair of jeans is made by Godfried himself at his workshop in Wakken, Belgium. No other employees are currently involved. This small scale provides an overview and a very conscious way of working. 

The denim fabric is produced in Japan and Italy. The thread for stitching is from the United Kingdom, and the wooden buttons are likely from South America. The supply chain is very short in terms of stakeholders, meaning no unnecessary transportation. The overall distances in the chain will depend on the chosen fabric and buttons.

Godfrieds Jeans currently only delivers to the Benelux, France, and Germany, which helps to further reduce their transportation-related emissions. 

TRANSPORTATION 

Godfrieds Jeans does not disclose what transportation methods are used. 

Godfrieds Jeans are vegan!

PRODUCT DESIGN 

On their website, you can give your own measurements. Then, they custom-make the jeans just for you, ensuring they fit perfectly. This service is great for anyone needing jeans in special sizes, whether extra-long, short, or wide, and helps to ensure that you will keep your treasured jeans for longer. 

What’s more, these jeans are designed to be durable, and the brand prioritises high-quality production using authentic shuttle looms over profit. This way, they are able to deliver products which exude craftsmanship. Additionally, the jeans are made in timeless styles that withstand changing fashion trends. 

SLOW FASHION PROCESSES 

Godfrieds Jeans stands for slow fashion and durability. Each pair of jeans is made to order, which means no mass production and no waste from unsold stock. 

TRANSPARENCY ON PRODUCT 

As every pair of jeans is handcrafted in Godfrieds Jeans’ Belgian atelier, you’ll always know where your specific purchase was produced! You can also choose which fabric you’d like your jeans to be made from, and their product pages detail where the cotton originates from and any applicable certifications it has. Photos are also used to show what your jeans will look like after 365 days of wear, enhancing their product transparency even further. 

TRANSPARENCY ON PROCESSES 

Godfrieds Jeans is transparent when it comes to operations and materials. Their website offers in-depth information about how they operate and the specifics of the selvedge raw denim. Godfried himself is even happy to answer any questions you may have.