QNOOP

A sustainable sockstory with Qnoop

Is your dra­wer fil­led with sin­gle socks? And you don’t know how to pre­vent that pro­blem? Well, thanks to Qnoop the ide­al pair of socks are now available for your use. A pair that stays loy­al to each other and to its owner for the rest of its life.

Qnoop?

This Ams­ter­dam sock label, laun­ched in 2015, has a solu­ti­on to the sin­gle-sock pro­blem. One sto­cking has a loop and the other a but­ton. By tying them tog­e­ther, the cou­ple does­n’t lose sight of each other and you always end up with a com­ple­te socks coll­ec­tion. Qnoop makes his socks from the right mate­ri­als so that you don’t have to worry about the hole in the atmo­sphe­re or a hole in your sock.

How Qnoop gives nature time to breath

That you can’t lose all your socks sounds very inte­res­t­ing. But wha­t’s even more remar­kab­le is that the label is good to the pla­net. For Qnoop this is a very important aspect and the­r­e­fo­re they work with GOTS-cer­ti­fied orga­nic cot­ton and OEKO-TEX-cer­ti­fied ink. The but­tons are biode­gra­da­ble and the labels are made of recy­cled card­board. In order to keep its eco­lo­gi­cal foot­print small, all the pro­duc­tion takes place in Portugal.

On top of that, their orga­nic cot­ton socks live a long life. By pres­sing and steam­ing the socks, they pre­vent shrin­kage and make them nice and soft. After all, a pro­duct that lasts a long time wins time for Mother Natu­re. Take, for exam­p­le, the fact that the socks last lon­ger, means that you don’t have to buy new ones every now and then. An extra bene­fit for your wal­let and for the environment.

Howe­ver, the brand can­not be cal­led cir­cu­lar. The socks con­sist of vege­tal and arti­fi­ci­al fibres, which makes the recy­cling or upcy­cle pro­cess almost impos­si­ble. The use of elas­t­a­ne and lurex can also have a nega­ti­ve impact but elas­t­a­ne is so com­mon in socks. We would love Qnoop to be even more trans­pa­rent on this and hopes they can make more lurex free pairs in the future.

Qnoop & people

Becau­se they only pro­du­ce with GOTS-cer­ti­fied orga­nic cot­ton, the cot­ton far­mers are not dis­ad­van­ta­ged. They recei­ve a fair wage and work in safe working conditions.

The pro­duc­tion of the socks them­sel­ves takes place in a fac­to­ry in Por­tu­gal whe­re the same rules apply.

Short/​overall

Would you rather see your socks tog­e­ther than sepa­ra­ted? Then Qnoop is the eco­lo­gi­cal way to go.