Fancy a holiday to Indonesia, but don't want to stab the environment in the back with a flight? Guave comes with the solution. The clothing brand brings Indonesia to you with summery prints to die for.
Two Dutch friends founded the brand in 2017 after they found out that they are both of Indian origin. In a search for their identity, Guave emerged: a sustainable clothing line for women and men. Because they want to bring the Indonesian culture to the Netherlands, they are working with the fabric batik to make their clothes. The brand also lives by three core values: transparency, wearability and sustainability.
Guave's clothes are made of batik. That is a recessing technique where with hot wax motifs are applied to the fabric (usually cotton) and then is dyed in different colors. Where there is wax, there is no paint and there remains a beautiful motif. Batik itself, is an Indonesian fabric that consists of cotton or silk and is dyed with ink made from leaves, wood, bark and herbs. There is no overproduction, as the brand works with limited editions.
In addition to Batik, the brand also works with recycled materials from Enschede Textielstad. This is a sustainable weaving factory that produces textiles with recycled and organic yarns. Guave also starts from the principle of Zero Waste. Nothing is thrown in the garbage bin. The new collection of Guave has the OekoTex STeP label. This certificate ensures sustainable textile and leather production. Every year the brand searches for new ways to work even more sustainably. Go Guave!
For their fabrics, Guave cooperates with local Batik makers in Indonesia. With this, they also support the preservation of this Indonesian craft. The Batik makers can keep their work and are rewarded with a fair wage. Where the factory for the production of clothing is located is still unknown for us here at COSH.
Pay tribute to Indonesian culture with Guave and support the local Batik makers.